Top 10 TikTok Ideas to Boost Engagement on Your Videos

Thu. 27 Oct. 2022 850 3 mins

The popularity of TikTok has already increased rapidly around the world, particularly with the younger Millennials and Generation Z. TikTok now has 1 billion monthly active users, and they spend more than 850 minutes per month on TikTok. 


If you’ve spent any time scrolling through TikTok, you may be attracted by the seemingly endless video content and ideas that are produced by the creators. Maybe you will also want to start creating videos on TikTok and wonder what type of TikTok content you should make. In this article, we’ve put together 10 TikTok ideas that will boost engagement on your videos. 



1. Try Popular Recipes


The first one I think is an easy idea that most people can do is “Try popular recipes”. Recipes are pretty popular on the internet regardless of the platform. You can shoot the process of cooking, and with good-quality editing, helpful cooking tips, suitable background music or voiceover, and the right hashtags. Then your video will get good engagement within a few days.  

2. Participate in TikTok Challenges


Have you ever come across any TikTok challenges? Challenges are usually a popular part of TikTok’s video types and lots of famous TikTokers do, and it goes viral on TikTok.


You can participate in popular TikTok challenges or create your own challenge with a hashtag. Check out an example from the popular #levelup challenge if you need some ideas to get started.    

3. Create Funny Videos


This is another type of content that's commonly seen on TikTok. If you are a funny person, then you should try funny videos on TikTok. There are kinds of content you can make. The key is to just be funny enough.  

4. Share Quick Tips


Share quick tips where you can showcase your knowledge or your skills. Using the short-video-format and by adding captions, which make it easier for your audiences to understand what you’re trying to teach them.   

5. Create Something Educational


You can also share educational videos, while TikTok has just increased the maximum video length to 10 minutes. Although lots of content on TikTok is focused on entertainment, that doesn't mean there's no place for education.  

6. Make Before and After Videos


This is a popular type of content on TikTok as well. People will easily be attracted by the before and after changes. It can be about makeup, clothing, decoration, etc. 

7. TikTok Viral Dance


You must have seen TikTok viral dance videos before as they are one of the classic types of content on TikTok. It’s usually a specific sound or music that goes viral, and people dance to that music. It doesn’t require professional dance skills so you can try it even if you are not good at dance.    

8. Beauty or Fashion Tips


This content idea has quickly gained popularity on TikTok. It is generally considered a hot content idea for females. However, male can do it too. You can share the process of makeup, talk about fashion or dressing, give makeup tips, etc.    

9. Pets Videos


If you have a pet at home, you can create funny and warm videos about your pet. People love pets as they are cute, naive and bring us much fun and relaxation. 


Moreover, you can also share pet food, toys and other pet stuff on your videos that can help other pet parents.   

10. Include Storytelling in Your Videos

No matter what social media platform you’re using, storytelling is the most impressive way to get people’s engagement, because stories are how we make sense of the world around us.


If you have no ideas on what story to tell on your videos. You can take advantage of your own story when creating engaging videos for TikTok. 




Besides TikTok ideas, video editing also matters in creating a video. Filmage Editor is a great partner for you to make excellent TikTok videos. It can create 1080 x 1920 videos, which is TikTok’s recommended video size. With its professional editing functions and rich built-in resources, you can turn your ideas and creativity into valuable content easily!      


Also, there is no need to limit yourself to just one type of TikTok video. Use these ideas to gather inspiration and make your own TikTok videos. Hurry to start creating right now! 

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